Building Your Direct Sales Business On An Extra Tight Budget

by golda on September 15, 2011

 

Building Your Direct Sales Business On An Extra Tight Budget
Building Your Direct Sales Business On An Extra Tight Budget
By Golda Smith
 
I read the comments on a daily basis. It usually reads something like this “I would love to start a home based business but I don’t have any money to start” or “I have a VERY limited budget, how can I build my direct sales business?
 
If you’ve every shared those words, thought those words or heard those words yourself then please do keep reading. As a single mother of not one but two growing chocolate drops I do understand all to well the need to be able to discern the proper way to spend my hard earned cash!
 
I’ve had it with the self-proclaimed gurus which are usually nothing more than poverty minded shysters who have developed very crafty ways to help relieve you of your money. Assuming that you are already in a business, if you only have $100 per month to spend on advertising then I’ll show you some ways to get your message to your target market.
 
First thing that you will need is a self hosted wordpress blog. Why a self hosted wordpress blog and not blogger or a free wordpress site? Very simply put, you don’t own the content and if you plan on monetizing your blog don’t take any chances with having your content disappear…get a self hosted site. Hosting shouldn’t cost more than ten dollars a month. There are many free themes available, just find one that suits you and get started.
 
The second thing to do is begin to build your list. You’ll need to create your free offer, something compelling that answers a burning question that people in your target market have. Now this is where you’ll need to decide whether you will lead with your business or your product. For example, if you’re in the insurance industry, your offer could be “The Biggest Mistake People Make When Purchasing Life Insurance, Your Insurer’s Don’t Want You to Know”. If you’re in the skin care industry it could be, “3 Ways to Regain Your Youthful Appearance after Chemotherapy”, now that speaks to a very targeted market don’t you think?
 
Great! You have your blog and opt in offer. Now you have to drive traffic to your blog. Consistent publishing and sharing through social media is one efficient way. Another is to purchase one or two banner ads. Typically you can purchase a space for a 125×125 ad for between $25-$75, some cost more but we’re working with a $100 budget so don’t get ahead of yourself. With a few strategically placed banner ads you can drive scores of traffic to your blog and rest assured that these are highly targeted leads.
 
The next task on your list is to look for opportunities to write guest blog posts. Conduct a google search for blogs in your niche. You’ll want to make sure that they have an alexa ranking below 500k, that shows that they have a descent amount of traffic. You will also use that same method when looking for sites to place your banner ad. Another place to submit your articles is ezine, the number one article directory site on the internet. You can create backlinks for free. Now you may be thinking to yourself that you’re not a good writer. Never fear, ezine had fabulous tools to help you become a great writer. Remember, you’re not trying to be a New York Times Bestseller but it that site will show you how to craft a great article and even suggest titles depending on your keywords.
 
With this plan of action if practiced consistently you can grow your list and build a profitable direct sales business on a $100 a month budget. The question is, will you?

 
 
 
 
Building Your Direct Sales Business On An Extra Tight BudgetGolda Smith is a single mom who is building her "Business From The Kitchen Table" and enjoys working with other moms to get them into the happy zone and living the lives they were meant to live! She has a FREE report entitled “5 Ways To Talk To People About Your Business Without Ever Picking Up The Phone”. Don’t listen to another dial tone, get this NOW!

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