Don’t End Up on the Naughty List!
I was just sitting in my office listening to some Holiday Jazz tunes on Pandora (LOVE that site), mapping out my calendar for 2013 and I thought about you, yes YOU!
It’s that time of year when you’re getting all jazzed about the tree, the presents and you’re probably already strategizing how you’re going to enjoy all your favorite deserts.
One of the LAST things on your mind is making sure that you remain a constant fixture on social media throughout the holiday season. Really, who wants to be posting on Facebook and tweeting when there’s eggnog to drink and pound cake to eat?
The truth is that more people are active on social media during the holiday than any other time of the year. Seriously! They’re posting photos and sharing recipes, you know…fun stuff.
That’s exactly why you need to show up. You’ve done a great job all year connecting with and building the relationship with your target market. Profits are up and life is good. One of the biggest mistakes I see entrepreneurs make is they completely disconnect from their audience and suddenly pop up after they come back from their vacation.
Stop doing it alone, this is the perfect time to hire holiday help. Someone to fill in the gap while you’re out of the office and enjoying your family. If you’re not ready to hire permanent help, this is the perfect solution for you.
Temporary, easy and totally worth the investment.
After all, you haven’t spent the last year building the momentum only to have it come to a screeching halt because it’s Christmas. Think about that and on that note, I’m getting back to work.
Happy holidays to you and yours!